
Margin vs Markup Explained for Resellers
You're standing in a Goodwill aisle with a vintage jacket in one hand and your phone in the other. The sold comps look strong, so paying $20 feels safe. You…

You're standing in a Goodwill aisle with a vintage jacket in one hand and your phone in the other. The sold comps look strong, so paying $20 feels safe. You…

You're standing in a Goodwill aisle with a $4 jacket in your hand, and the last sold comp you saw was $28. That's the exact moment margin math either saves…